Showing posts with label bloggers. Show all posts
Showing posts with label bloggers. Show all posts

Monday, April 29, 2024

I don't know what other bloggers do, but this is how I come up with topics to write about


The nose. Work on the nose, AI Blog Post Image Generator.

STEP 1: Go to blogger.com and click "+NEW POST" button. This opens up a blank white screen. Big, big mistake. The level of intimidation engendered by a blank white screen cannot be overstated.

STEP 2: Look around the room to see if anything there inspires an idea. Usually it doesn't, unless I want to write about mundane objects in my immediate vicinity like pencils or dictionaries.

STEP 3: Think about all the things that have occupied my time and attention over, say, the past week or so. This is almost always a series of boring work-related events or chores around the house, so rarely does an interesting topic spring to mind when pursuing this line of thought.

STEP 4: Mildly panic. Go get a cup of coffee to reset myself and perhaps gain some inspiration. Briefly consider writing about coffee. Realize I've done it before. Many times.

STEP 5: Return to ominous white screen. Think about the advice my wife would give me in this situation, which is always some variation of "write about me." Briefly consider this. Sometimes follow through on it. Other times realize that, like coffee, this is ground I've covered many times.

STEP 6: Try panicking again. Say a silent prayer of thanks that I write these posts 3-4 weeks in advance just in case writer's block rears its ugly head, as it so often does.

STEP 7: Stumble upon a promising idea, begin to write about it, quickly realize I've had this idea before. Delete everything. Return to blank screen.

STEP 8: Read my friend Peter Vertes' excellent blog to see what he's writing about. Quickly realize I am highly unlikely to successfully replicate his point of view or choice of topics, as I do not happen to be witty nor Jewish nor gay like him.

STEP 9: Swallow my pride and find an old post I can run again, since no one except me remembers anything I wrote in 2014. Position this post as an ultra-exclusive "Blog Rerun." Feel shame.

STEP 10: Sometimes I will mercifully end this process with Step 9. More often, though, I feel obligated to come up with something new and eventually find an idea that is probably only of interest to me. I bang out 300 words about it, make the AI Blog Post Image Generator come up with an illustration to go with it, and set it to publish on a future date. I come away feeling neither satisfied nor accomplished.

And that, my friends, is what I go through to produce these blog posts...which, as I always say, are worth about what you pay to read them.


Wednesday, September 4, 2013

My wife is pregnant

Just kidding! She's not. Just wanted to see if you'd click on the link.

Which I know is terrible. I'm truly sorry about that. And by "truly sorry" I of course mean "not sorry at all."

That's because I'm one of those people on the Internet who's trying to get your attention. There are millions of us out there, and we're all annoying in our own special way.

Many of us are bloggers. We jot down our thoughts a few times a week, build up a little following, and then hope you'll continue stopping by regularly to read our little missives. Whether or not you agree with what we have to say is almost irrelevant. All we want is for you to keep on coming.

Most bloggers won't admit it, but virtually all of us live and die by our page view and unique visitor counts. We measure ourselves by the size of our audience, and we're devastated when it shrinks for any reason.

Which is why I used that medically impossible headline today. I promote my three-times-a-week blogging habit through Facebook and Twitter links, and I notice that the readership on any given post is almost directly tied to the quality of the headline/title.

And that makes sense, of course. The only thing my readers and potential readers have to go on is the headline. I've set up short headlines and links to be automatically posted at 6 a.m. sharp every Monday, Wednesday and Friday.

If the headline is compelling, you'll click on it. If it's not, you won't.

Now, what constitutes "compelling" is a bit more art than it is science. There are at least two types of headlines that tend to draw in readers:

(1) Ones that promise something that may be useful to you in your personal or professional life

(2) Ones that seem reasonably certain of making you laugh

If a blogger can combine the two, that's the holy grail right there, my friend. I've never quite achieved that ideal blend, but I continue trying.

I'm also an Internet consumer myself, of course, and I know what types of blog post headlines draw me in. Usually they have a number in the title that represents some sort of list. Like "5 Ways to Make Your Blog Bigger than Amazon" or "7 Things You're Not Doing to Advance Your Career Because You're a Lazy Slob."

Whatever the title, I'm likely to click on it if it seems like something that might benefit me without a great investment of my time.

Sometimes I look back at old posts from this particular blog and I wonder how/why it is that anybody at all read them. Like, for example, I had one called "The Never-Ending Horror of Laundry," or some such. That headline doesn't promise to make you any smarter, richer or happier. And I don't know that it was particularly funny. But more than 200 people read it.

Maybe they all came away from it disappointed. I don't know. But the fact is, they clicked on it. And any one of my posts that attracts 200 or more people is a success in my book.

Which, now that I think about it, indicates an acute, unhealthy need on my part for attention and validation, often from total strangers. That's kind of sad.

I think my next post will be headlined "17 Reasons Why My Self-Esteem Will Collapse If You Don't Read This."